BYD presents ATTO 2 in Turin: the smartest urban SUV ever

BYD, the global leader in new energy vehicle production, has chosen Turin as the stage to unveil its new urban SUV, the ATTO 2. This revolutionary model combines a compact design with exceptional performance, making it the ideal solution for city mobility without compromising on comfort and cutting-edge technology. With a city driving range of up to 463 km, the ATTO 2 represents the future of urban electric mobility.

The new BYD ATTO 2 is designed to offer maximum maneuverability in the city, with compact dimensions that make it easy to navigate even in the tightest parking spaces. Its length of 4,310 mm and width of 1,830 mm make it an agile SUV, yet spacious enough to ensure optimal driving comfort. The Blade Battery, combined with the Cell-to-Body construction, not only enhances safety but also delivers unparalleled energy efficiency.

Additionally, the ATTO 2 features a practical 400-liter trunk, expandable up to 1,340 liters—an uncommon feature for SUVs in this category.

Under the hood, the ATTO 2 is equipped with a 130 kW electric motor that accelerates from 0 to 100 km/h in just 7.9 seconds, with a top speed of 160 km/h. The 45.1 kWh Blade Battery provides a WLTP range of 312 km, while the urban range can reach up to 463 km. Thanks to the 65 kW DC fast charging technology, the battery charges to 80% in just 37 minutes, while the 11 kW AC charger allows a full charge in approximately five and a half hours.

Inside, the ATTO 2 offers an elegant and tech-savvy cabin, with high-quality materials and a minimalist dashboard that seamlessly integrates the infotainment system. The 8.8-inch instrument panel display is complemented by a 10.1-inch touchscreen in the Active versions and a 12.8-inch screen in the Boost versions. It supports apps like Spotify, YouTube, and Amazon Music and is compatible with Android Auto and Apple CarPlay. Additionally, all versions come with a panoramic glass roof, creating a bright and welcoming environment.

In terms of safety, the ATTO 2 is equipped with a comprehensive suite of advanced driver assistance systems, such as adaptive cruise control, driver fatigue monitoring, and automatic emergency braking. The vehicle also features unique functions like Vehicle-to-Load (V2L), allowing it to serve as a mobile power source for external devices.

The BYD ATTO 2 is available in Italy at a promotional price of €27,900, making it highly competitive in the compact SUV segment. The base version, Active, already includes features such as 17-inch alloy wheels, LED headlights, a 10.1-inch touchscreen infotainment system, and rear parking sensors. The Boost version adds premium features like heated front seats, a 12.8-inch infotainment display, and an 8-speaker audio system.

With the introduction of the ATTO 2, BYD aims to strengthen its position in the European market, with distribution set to begin in the coming weeks. The model will be available in various colors, including Hiking Green, Skiing White, and Cosmos Black, with expansion expected to continue throughout 2025. Additionally, by the end of the year, a Comfort version will be available, offering an extended range of approximately 420 km.

PressMediaLAB handled the press office activities for the BYD ATTO 2 launch event in Turin. Our team managed journalist coordination, organized exclusive interviews, and oversaw event coverage, contributing to the success of the new urban SUV’s presentation.