Pepito Day 2025

On Wednesday, February 12, PressMediaLAB had the pleasure of attending the press conference presenting Pepito Day, an extraordinary event that will feature the famous Fiorentina footballer, Giuseppe Rossi, as its main protagonist.
On March 22, 2025, the Artemio Franchi Stadium in Florence will be the stage for his thrilling farewell to professional football as a player in a match that promises to be unforgettable.

The event will see the participation of numerous football legends, including Sir Alex Ferguson, Luca Toni, Borja Valero, Sebastian Frey, Antonio Cassano, and Gabriel Omar Batistuta. In the coming weeks, Giuseppe Rossi will announce more guests directly on his Instagram profile (@beppe787). The designated hashtag for social media communication will be #PepitoDay, allowing fans to follow all the updates.

Tickets for the event can be purchased from Vivaticket and online at vivaticket.com starting Monday, February 17, priced at €5 for Under 10s and €10 for adults.

Organized by Oltre Consulting in collaboration with ACF Fiorentina, the event enjoys the valuable support of the Tuscany region and Toscana Sportiva, along with the patronage of the Municipality of Florence. The match will be broadcast live on DAZN in Freemium mode.

This event is not only a moving tribute to the career of a great champion but also a magical crossroads of sport, entertainment, and emotion. It is a unique opportunity to experience unforgettable moments and celebrate football in its most authentic form.

PressMediaLAB, proud to have managed the press office activities, is honored to support and promote this extraordinary celebration, destined to remain in the hearts of fans and enthusiasts.